Let's be honest: most companies have long been drowning in their own data. Process data is collected, stored - and never touched again. Why? Because storage space seems cheap and deletion is inconvenient. But this convenience costs more today than ever before.
Behind every supposedly free gigabyte lies effort, risk and responsibility. Old data slows down systems, bloats databases and turns compliance into a ticking time bomb. At some point, the balance tips - usually precisely when an audit, review or regulatory intervention is due. Then it becomes clear: the supposed archive is a data tomb.
Many IT teams know this, but everyday life leaves little room for action. Departments don't want to delete anything because "you might need the data again". So everything is left lying around - and the mountain continues to grow. The result: invisible costs, creeping performance problems and growing pressure on security and compliance.
The real problem rarely lies in the technology - but in the priorities. Companies invest millions in systems, but hardly any time in clear data strategies. Data maintenance is often seen as a routine task, but it has long been decisive for efficiency, security and future viability.
The result is not a technical risk, but an organizational risk - creeping and constant.
The solution does not start with a new tool, but with a conscious attitude: anyone who manages data responsibly must have the courage to set limits - and delete what is no longer of value. This is the only way to keep what really matters: Relevant, clean and controllable data that supports the company instead of weighing it down.
👉 When did you last critically review your data archive?
Do you have clear rules for storage and deletion - or is the data tomb continuing to grow, silently and steadily?