CSP is setting the course for the next phase of growth and expanding the management team to include a clearly defined strategic role. The company is thus strengthening its strategic management in a targeted manner - and at the same time consciously investing in the expansion of sales and market development.
In addition to Korbinian Hermann, who has overall operational and entrepreneurial responsibility, Maximilian Eilhardt is now part of CSP's management team as Chief Revenue Officer (CRO). In his role, he is responsible for the strategic direction of CSP - in particular
- Long-term corporate development
- Market and competitive positioning
- Further development of business and growth strategies
- Scaling of sales and go-to-market
Investment in sales as a clear growth step
By filling the CRO role, CSP is making it clear that growth and customer proximity are being expanded in a targeted manner. Sales plays a central role in this - not just as "sales in the traditional sense", but as structured market development that systematically translates customer requirements into solutions, use cases and scalable offers.
The expansion includes, among other things
- a stronger presence in the market and more consistent cultivation of relevant sectors
- clearer go-to-market structures (e.g. according to industries, use cases or partner channels)
- professionalized sales processes - from initial contact to long-term customer development
- closer integration of sales, product and delivery in order to make customer added value measurable more quickly
Clear roles, common course
The introduction of the CRO role ensures clear responsibilities and a shared focus: operational excellence in day-to-day business and strategic development go hand in hand.
"The expansion of the management team enables us to drive forward strategic topics in an even more targeted and structured way - particularly with a view to the market and growth," says Korbinian Hermann.
Maximilian Eilhardt also describes the demands of his role:
"We are making targeted investments in sales and market development in order to scale CSP sustainably - with clear priorities, a long-term perspective and a well-founded view of the market and competitive environment."
Strategy as the basis for sustainable development
With the expanded management team, CSP is underlining its claim to be stable, competitive and future-oriented in the long term. Strategic issues such as company orientation, market positioning and growth are thus firmly anchored at management level.
CSP's focus remains unchanged: powerful software solutions for quality assurance and efficient production processes in the manufacturing industry - since 1991.